LED Billboard on EDSA Magallanes by DOOH.PH |
Manila, Philippines - Outdoor advertising companies and advertisers which use Out-Of-Home media, went out of their way to use their billboard spaces to express gratitude to the medical frontliners who have shown their dedication in fighting COVID 19. The Out-of-Home Advertising Association of the Philippines initiated an effort among its members to use their available spaces, both on static billboards and electronic LED billboards to say "Thank You" to the countless doctors, nurses, and healthcare workers who are at the frontlines.
Similarly, the clients/advertisers served by these outdoor advertising companies like Frontrow Marketing International also changed their billboard tarpaulins to display messages related to the fight against COVID.