Showing posts with the label Industry StandardsShow all
Total Industry
The Recurring Call for OOH Measurement
EDSA Guadalupe, Philippines - While being stuck in the middle of the EDSA Guadalupe br…
POVs
How Advertisers Are Losing Out On Their OOH Because of Faded Material
MANILA, Philippines - As most of us in the OOH industry always peer out our windows …
Traffic Count
The Outdoor Advertising Industry Needs Its Own Traffic Count
MANILA, Philippines - With more billboards and LED screens coming up in the metropolis…
Industry Standards
The First Ever Kapihan on Billboards!
The Philippine Center for Out-Of-Home Media Research and Science invites outdoor media…
Industry Standards
Industry Standards : Understanding the Terms - Roll Up or Roll Down?
The recent scourge of Typhoon Falcon has forced the outdoor advertising suppliers to r…
POVs
A Question of Industry Standards
In the next few posts, I will devote time and space to the latest standards in OOH Med…
OOH Medium-Billboard
Billboard Beer ad pulled out for derogatory women portrayal
Manila – The Magna Carta of Women (MCW) implementation is now in full swing as one adv…
Social Plugin